Fighters such as Michael Bisping from Britain, Royce Gracie from Brazil, Bas Rutten, who is Dutch-American and of course Conor McGregor from Ireland have brought international attention and the subsequent audience to the UFC that has totally outshined anything the NFL has been able to do worldwide. 1-800-GAMBLER (NJ, PA, WV), 1-800-9-WITH-IT (IN), 1-800-BETS-OFF (IA), 1-800-522-4700 (NV), 1-800-522-4700 The problem with that comparison is the Super Bowl happens every year, while a fight like the McGregor / Mayweather event happens only a few times in a lifetime. Shortest Three-Round Fight: Rinya Nakamura KOs Toshiomi Kazama at 0:33 of Round 1 via punch to head at distance at UFC Vegas 68. The NFL made $14 billion off mostly national media deals, and they had to give half of that to the league, distributed to each of the 32 franchises. Ratings: UFC Sao Paulo, headlined by the light heavyweight slugfest pitting Thiago Santos against Eryk Anders, averaged 607,000 viewers on FOX Sports 1. You might find it helpful for further reading to learn more about the UFCs viewership stats in recent years. World Cup 2022 predictions & knockout stage schedule. UFC 263 viewers guide: Title fights are great, but Leon Edwards-Nate Diaz might steal show . Bloody Elbow's analytics expert takes a look at the viewership stats to see what they show. As a Premium user you get access to the detailed source references and background information about this statistic. an Week 5 (Oct 6) the Chicago Bears vs. the Oakland Raiders, 1 pm ET, at Tottenham Hotspur Stadium, Week 6 (Oct 13) the Carolina Panthers vs. the Tampa Bay Buccaneers, 9:30 am ET, at Tottenham Hotspur Stadium, Week 8 (Oct 27) the Cincinnati Bengals vs. the Los Angeles Rams, 1 pm ET, at Wembley Stadium, Week 9 (Nov 3) the Houston Texans vs. the Jacksonville Jaguars, 9:30 am ET, at Wembley Stadium, Week 11 (Nov 18) on Monday Night Football, the Kansas City Chiefs vs. the Los Angeles Chargers, 8:15 pm ET, at Estadio Azteca, Aaron Rodgers for the Green Bay Packers earns $33.5 million per year, Matt Ryan of the Atlanta Falcons earns $30 million per year plus $5 million in endorsements, Jimmy Garoppolo of the San Francisco 49ers, also makes $30 million per season on top of whatever his deal with Nikes Jordan Brand is worth. The UFC can have some outliers that smash records with some of the highest PPV buys in UFC history over a calendar year for the brand, particularly in 2009 and 2016. The NFL wins this one, too, by another landslide. Below youll find answers to many of them discovered in my research. UFC ratings have been surging throughout the pandemic. For Polish fans, there were the likes of Jan Blachowicz and Joanna Jedrzejczyk, who were at the top of their fight game. https://www.sportsbusinessjournal.com/Daily/Issues/2020/08/25/Media/UFC-Viewership.aspx. Chart. As soon as this statistic is updated, you will immediately be notified via e-mail. Which puts the majority of earnings for UFC fans under $100K. Still, there is a considerably higher representation of African-American and Hispanic viewers when compared to white people. How Many MMA Fans Are There In The World? A daily roundup of all your fighting news from MMA Mania, By submitting your email, you agree to our, MMA Mania, UFC news, results, videos, rumors, fights, Sign up for the They then only increased their reach, bringing in over 4 million buys for 2006, and continued to rise to almost 9 million in 2010. Here are the statistics : 2021 UFC PPV prelims averaged 999.7K viewers. Despite the long absence, the PFL ultimately delivered mediocre numbers for the promotion with 156,000 viewers on average across the broadcast that aired on ESPN2 starting at 9 p.m. Opinions expressed by Forbes Contributors are their own. Deepak Kumar is a UFC author at EssentiallySports. The event, which took place at TD Garden, was headlined by a light heavyweight bout between the undefeated Dominick Reyes and former UFC middleweight champion Chris Weidman. The 2021 report by Nielsen showed that ONEs video views have doubled in just 12 months. Heres a list of the top 10 UFC events in order of live attendance: Compare these events to Khabib Nurmagomedov vs. Conor McGregor for UFC 229. The UFC has produced 19 pay-per-view fight cards during its relationship with ESPN, which began 20 months ago in January 2019. The UFC saw a pay-per-view buy decrease of over 64% between 2010 and 2014. Rodriguez won the contest by unanimous decision. The Ultimate Fighting Championship (UFC) is an American organization of mixed martial arts (MMA). It took home Fight of the Night honors. Meanwhile, the challenge brought on in the last two decades by the UFC, one of the other violent sports Americans love to watch and pay for, shows that they are serious about competing with the NFL, but UFC President Dana White understands that his company and sport still have a long, long way to go. Statista. The UFC is not bigger than the NFL in terms of revenue or fanbase, although it is growing rapidly in both metrics. By far, professional football is America's favorite sport. Even after she lost, Rousey took home $3 million, the second-highest purse (behind McGregors from earlier that year) for an MMA fighter in the UFCs 25-year history. While UFC on ESPN 6 began during prime time, it was the first UFC on ESPN event to be broadcast on ESPN2. A BJJ aspirant, Your Ratings Werent That Good! WSN.com is registered with the New Jersey Division of Gaming Enforcement (DGE) under affiliate vendor ID But it actually only reached 20,034 (its max capacity) in live attendance at the T-Mobile Arena in Nevada. Hardy was originally ruled the winner by decision. ", Morning Consult, Level of interest in UFC in the United States as of September 2021 Statista, https://www.statista.com/statistics/1122523/ufc-interest/ (last visited March 04, 2023), Level of interest in UFC in the United States as of September 2021 [Graph], Morning Consult, September 22, 2021. Now Fridays are typically a bad night for ratings on television in general but the PFL saw similar returns to these averages when promoting cards on Thursday nights during the previous season in 2019. Because of his vast brand persona, he can bring in a broader audience of sports enthusiasts. Get the best reports to understand your industry. Clicking on the following button will update the content below. Register for a free SBJ account to unlock one extra article per month. While UFC on ESPN 6 began during prime time, it was the first UFC on ESPN event to be broadcast on ESPN2. That is even more significant considering that during the pandemic, ESPN has been showing four hours, not two as in the past," of prelims. Official Lomachenko Vs. Lopez Scorecard. The NFL overall ratings overshadow even the best UFC events. The UFC is fast becoming one of the most significant sports leagues globally, successfully bringing mixed martial arts to the mainstream. Thats due, in part to the sudden attention to concussions and the resulting CTE (chronic traumatic encephalopathy) made public in books like League of Denial and Brainwashed, as well as from the outrage created when NFL players began to protest racial inequality by taking a knee during the national anthem. One UFC on FOX show from Milwaukee averaged 1.828 million viewers while another UFC fight night drew an average of 1.867 million viewers. Something went wrong. According to a recent report published by Nielsen titled, Year in Review: Sports Consumption Evolution. According to the Nielsen Ratings System, the UFC Fight Island 7 card on ABC, headlined by Max Holloway's five round masterpiece against Calvin Kattar, pulled in 1.22 million viewers on average . Despite the number, Fridays event was the sixth most popular broadcast in the 18-49 demographic with a share of 0.33. There really is no Super Bowl level fight in the UFC, but if you look at the McGregor vs. Mayweather fight that took place in 2017, it did come close at just under $600 million total revenue. The biggest growth markets for the UFC up to 2016 were Russia, Spain, and Poland. The NFL is the most-watched and most lucrative professional sport in the U.S. with at least six other major sports barking at its heels. According to the Harris Poll, Mike Tyson was the most recognized boxer among 89% of respondents, followed by Muhammed Ali at 88%. "Level of Interest in Ufc in The United States as of September 2021. By this date in 2019, 15 college football games averaged at least a 3.0 ratings. Champ Main Card Breakdown, UFC 230 Brings In 250,000 Estimated PPV Buys, UFC Sao Paulo Settles For Scraps In Prime Time Ratings, Shocker! Boxing simply has a long history that has passed between several generations. UFC ratings for the ESPN "Prelims" card called "disappointing" for UFC 241: "Cormier vs. Miocic 2" last weekend in Anaheim. UFC vs boxing: How UFC is edging ahead in the popularity stakes. Find your information in our database containing over 20,000 reports, most valuable sports business brands worldwide, leading buy-rates of UFC pay-per-view events, share of Americans who watched a pay-per-view event, proportion of Americans who visited UFC.com, most popular type of submission in the UFC. While the average viewers fell short of four previous UFC on ESPN events, the broadcast performed well for a Friday night UFC broadcast. The UFC guarantees its fighters at least three fights per year and must pay them for those fights even if not all three happen, that is unless a fighter turns down a fight. with the Indiana Gaming Commission (IGC) under certificate of registration number SWR-000148, approved by Only 187 fighters in the UFC are currently earning six-figure salaries. UFC on FOX ratings were the best in two years for the "Lee vs. Iaquinta" fight card last Sat. UFC ratings: The "Magny vs. Ponzinibbio" preliminary card actually beat the "Argentina" main card thanks to a strong lead in from college football on FOX Sports 1. Later in 2018, he would beat Conor McGregor for the biggest Pay-Per-View of all time. Floyd Mayweather only earned the third spot in terms of recognition with 79%, despite extremely high viewing figures in the last decade. Memorable Fight Stats in 2023. The median income for a UFC fighter was $68,500 in 2018 while the average income of all UFC fighters for that same year was $138,250. Super Bowl ad spending alone for in-game spots exceeded $382 million, which was the same as the previous season. The best of the best: the portal for top lists & rankings: Strategy and business building for the data-driven economy: UFC: leading Pay-Per-View events as of August 2022, by buys, UFC: leading fighter earning totals as of April 2022, UFC: events with the highest live attendance as of August 2022, Most valuable sports business companies worldwide 2019, Most valuable sports business brands worldwide in 2019 (in million U.S. dollars), Number of Ultimate Fighting Championship (UFC) events from 2012 to 2021, Number of Ultimate Fighting Championship (UFC) fights from 2012 to 2021, Ultimate Fighting Championship (UFC) events with the highest live attendance as of August 2022, UFC: distribution of matches between 2013 and 2015, by card position, Distribution of Ultimate Fighting Championship (UFC) fights* between 2013 and 2015, by card position, UFC: distribution of match payouts between 2013 and 2015, by card position, Distribution of Ultimate Fighting Championship (UFC) payouts* between 2013 and 2015, by card position, UFC: number of knockouts and submissions 2014-2020, Number of knockouts and submissions in the Ultimate Fighting Championship (UFC) from 2014 to 2020, UFC: number of submission finishes 1993-2017, by type, Number of submission finishes of Ultimate Fighting Championship (UFC) fights from 1993 to 2017, UFC: breakdown of submission finishes in 2017, by type, Distribution of submission finishes in Ultimate Fighting Championship (UFC) fights in 2017, by type, UFC: shortest average fight time of fighters worldwide as of 2022, Shortest average fight time of fighters in the Ultimate Fighting Championship (UFC) worldwide as of 2022 (in seconds), UFC: longest average fight time of fighters worldwide as of 2022, Longest average fight time of fighters in the Ultimate Fighting Championship (UFC) worldwide as of 2022 (in seconds), UFC: most knockdowns landed by fighters worldwide as of March 2022, Most knockdowns landed by fighters in the Ultimate Fighting Championship (UFC) worldwide as of March 2022, UFC: most strikes landed by fighters worldwide as of March 2022, Most strikes landed by fighters in the Ultimate Fighting Championship (UFC) worldwide as of March 2022, UFC: most takedowns landed by fighters worldwide as of March 2022, Most takedowns landed by fighters in the Ultimate Fighting Championship (UFC) worldwide as of March 2022, Brand value of the sports company UFC from 2014 to 2017 (in billion U.S. dollars)*, Total revenue of the Ultimate Fighting Championship (UFC) from 2013 to 2015 (in million U.S. dollars), Revenue of the Ultimate Fighting Championship (UFC) in 2015, by source (in million U.S. dollars), Distribution of content value of the Ultimate Fighting Championship (UFC) in 2015, by type, UFC biggest growth markets: increase in total population interest 2014-2016, Share of increase in UFC total population interest in the biggest growth markets between 2014 and 2016, by country, UFC: reported average payout for fighters between 2013 and 2015, Reported* average payouts of Ultimate Fighting Championship (UFC) fighters between 2013 and 2015, by quintile (in U.S. dollars), Highest total earnings* of Ultimate Fighting Championship (UFC) fighters as of April 2022 (in million U.S. dollars), UFC227: fighter earning totals in August 2018, Fighter payouts of UFC 227 in August 2018 (in 1,000 U.S. dollars), UFC: events in 2014, by Pay-Per-View buyrate, Ultimate Fighting Championship (UFC) events in 2014, by Pay-Per-View buyrate (in 1,000), UFC: events in 2015, by Pay-Per-View buyrate, Ultimate Fighting Championship (UFC) events in 2015, by Pay-Per-View buyrate (in 1,000), UFC: events in 2016, by Pay-Per-View buyrate, Ultimate Fighting Championship (UFC) events in 2016, by Pay-Per-View buyrate (in 1,000), Leading Ultimate Fighting Championship (UFC) Pay-Per-View events as of August 2022, by number of buys (in millions), UFC: number of Pay-Per-Views sold 2001-2014, Number of Pay-Per-Views sold by the Ultimate Fighting Championship (UFC) from 2001 to 2014 (in 1,000), UFC: average price of Pay-Per-Views 2001-2014, Average price of Ultimate Fighting Championship (UFC) Pay-Per-Views from 2001 to 2014 (in U.S. dollars), UFC: average number of Pay-Per-View buys per event 2001-2018, Average number of Ultimate Fighting Championship (UFC) Pay-Per-View (PPV) buys per event from 2001 to 2018 (in 1,000s). UFC 240 "Prelims" ratings on ESPN were the promotions worst of 2019 and came in second to "BattleBots" on Discovery Channel. The prelims for the four pandemic-era PPVs (May 9, June 6, July 12, Aug. 15) averaged 1.173 million viewers across ESPN and ESPN+, up 30% from the PPV "preliminary card average" in '19. However, MMA organisations have captured the fourth and fifth spots with One Championship viewership numbers reading 5.6 billion and . Richard has covered betting at Bleacher Report, Gambling.com, The Game Day, Forbes, and more. The most important key figures provide you with a compact summary of the topic of "Ultimate Fighting Championship (UFC)" and take you straight to the corresponding statistics. The final UFC on FOX card in 2018 averaged 1.8 million viewers and peaked at 2.4 million. I think this is mainly due to the growing local competitions in these areas (like One Championship), which breeds a large viewer base among the size of the population. That makes sense, given that there are more NFL regular-season games (256) than there are UFC events per year (39). American-based MMA promotion UFC ranked #5 on the list with 6.6 billion views, while fellow mixed martial arts promotion Bellator MMA ended its year with 227 million views. Only four other sports properties manage to finish higher Tokyo 2020 Olympics (+73%), UEFA EURO 2020 (+35%), and F1 (+31%). UFC 231 preliminary card ratings beat the 2018 average, thanks to the absence of college football, as well as some quality fights on FOX Sports 1. If he wins the title, he would be tied with Dustin Poirier for the third-most fights to win a UFC championship. What Happens If A UFC Fighter Misses Weight. Cub Swanson enters his co-main event against Giga Chikadze on a two-fight win streak after having lost his previous four fights. Entering into the noughties meant significant strides for the brand to produce even more excitement and viewership as time passed. Currently, the average NFL team is valued at $2.5 billion and according to Forbes Magazine thats up 8% over last year, and more importantly, all but five of the NFL franchises are worth at least $2 billion. Bringing you the weird and wild from the world of MMA each and every weeknight UFC Fight Night 133 ratings for the "Dos Santos vs. Ivanov" mixed martial arts (MMA) event last Saturday night (July 14, 2018) from inside CenturyLink Arena in Boise, Idaho. ET ended up with 951,000 viewers on average with a .36 rating in the coveted 18-49 year. Sorry, something went wrong with the copy but here is the link for you. Address: 1401 21st ST STE # 5333, Sacramento, CA 95811, USA Email: joe@mmahive.com Phone: +1-323-457-8730, UFCs 10 Biggest Events By Live Attendance, Quick Answers About UFC Viewership Statistics. It also compares the range of fighters attracting the most buys, focuses on how UFC has taken over in the last few years and shows by contrasting the first four pay-per-views that both have headlined how McGregor is on course to prove an even better moneymaker than Mayweather: Infographics UFC Mexico vs New Zealand: Kiwis appeal in handicap market The UFCs most significant year for pay-per-view was 2016, with an average of 655,000 buys. Nine of the UFC's . UFC Boise Returns Normal Ratings On FS1, UFC 225 Was Not A PPV Bomb Because UFC Said So, UFC 225 Prelims Return Second-Lowest Ratings Of 2018, UFC Utica Ratings Second-Lowest In History, UFC Liverpool Returns Big Ratings For Thompson Vs Till, UFC Atlantic City Averages 956,000 Viewers On FS1, whether UFC star's latest video is a "deep fake", Pic! The majority of UFC fans are white in ethnicity. Many kiwi flew over from New Zealand to attend the event. This blog is to share the passion of MMA and help others get better at this sport we love!Learn more about MMA Hive. Reyes earned a Performance of the Night bonus for his stoppage win. The NFL did well in 2018, pulling in $14 billion in total revenue, which ended up being $900 million more than they brought in the season before and a $6 billion boost from 2010. Seven of those were held thus far in 2020, with four of them. arrow_drop_up 841. After graduating from the University of New Hampshire with a BA in Journalism, Richard Janvrin has been covering iGaming and sports betting since December 2018. Please enter a valid email and try again. Latest Finish in a Three-Round Fight . While the UFC generates most of its revenue from Pay-Per-View buys on UFC fight nights and events, they are still producing a sports performance in a stadium almost every weekend. The Brazilians have had a keen interest in mixed martial arts since the birth of Brazilian Jiu-Jitsu, as many grapplers often dabble in other striking sports to add to their experiences like Boxing or Muay Thai. possesses a Vendor Minor sports betting license from the Colorado Limited Gaming Control Commission (account In terms of sponsorship revenue, the NFL averages more, but by how much is difficult to determine since the UFC is a private company, and their financial information is somewhat guarded.. Accessed March 04, 2023. https://www.statista.com/statistics/1122523/ufc-interest/, Morning Consult. Three guys have kept crowds coming since Mike Tyson and Evander Holyfield faded from view: Oscar De La Hoya, Mayweather and Pacquiao, but the latter is the youngest of the three at 38. Fighter Suffers Brutal Eye Injury At UFC Vegas 32, Agony! Buys for pay-per-view shows by the UFC have grown considerably since its origins in the 90s. Even after William Morris Endeavor took over, Dana White remained the president, the position he has held since 2001. According to a recent report published by Nielsen titled, Year in Review: Sports Consumption Evolution, the Singapore-based martial arts organization ranked as one of the top global sports properties in terms of viewership and fan engagement. The only event that beats this record is when the UFC released McGregor for a one-time Boxing exhibition match between Floyd Mayweather and Conor McGregor, which generated 4,300,000 (4.3 million) Pay-Per-View buys. They often spend their disposable income on entertainment like sports. F1 viewership continues to soar over last year, 2019. During the 2019 Super Bowl, the cost of a 30-second commercial was between $5.1 million and $5.3 million. While boxing insiders fret over where their next landscape changer will surface from, UFC is enjoying the most successful spell of its existence, pulling in over a million views five times in 2016 alone, an incredible rise for a company averaging around the 50,000 mark 15 years ago. But beyond 2014, its believed that the UFC has been on an excellent trajectory of growth by carefully increasing its profit margins and is suspected to be worth in the region of $5.725 billion. Be the first to rate this post. Revenue sharing was initially set up to ensure that richer and poorer teams start the season out on semi-equal footing, otherwise, the competition suffers. UFC 237 Prelims ratings hit new low on ESPN, continuing the promotion's downward trend after the high-water mark for UFC 235 back in March 2019. Following the release of UFC on FOX 11's low overnight ratings, much has been made about the UFC's . Get in touch with us. 49 print issues delivered to your home or office. ET with that card earning 733,000 viewers on average. Seems like we didn't get it right this time Save my name, email, and website in this browser for the next time I comment. Currently, a group led by William Morris Endeavor owns and operates the UFC ever since they bought the company in 2016 for $4.025 billion. NFL viewership is slightly down, and UFC viewership is much smaller but growing. Theres approximately another 10% viewership for under-25s and 10% for over-54s. If you want to learn more interesting stats about the UFC viewership statistics in recent years, keep reading. (CO, The UFCs biggest event, Khabib vs. McGregor, generated 2,400,000 pay-per-view buys. The organization amassed 13.8 billion video views across Facebook, Instagram, YouTube, and TikTok to sit at #2 on the list, just behind NBA, which garnered 14.5 billion views on the same platforms. Four more things to know (from ESPN Stats & Information) 1. night (March 7, 2020) with a four-fight preliminary card topped by Sean OMalley vs. Jose Quinonez. The difficulty with assessing the viewership of any particular UFC event is that they involve many of the weight classes fighting, but most fans only tune in for the main event so it is difficult to assess exactly how many viewers are watching for each individual fight. You can also find Fightful's constantly updated injury report at this link and of wrestling contract expiration dates at this link.
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